William Hill Sportsbook

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Betting Markets
User Experience
Customer Service
Sportsbook Features
Mobile App
Banking Options
Overall Rating
William Hill is one of the biggest sports betting brands in the world, with a reputation that has made its way from Europe to the United States. Today, American bettors can utilize William Hill sportsbook in several states and enjoy one of the most highly regarded sportsbooks that has joined the American marketplace. In this guide to William Hill sportsbook, find out what bettors can expect when they check out William Hill.


William Hill is one of the most widely available sportsbooks in America, as a large number of states have welcomed this operator into their state’s sports betting repertoire. Here is a list of the states that currently allow William Hill sportsbook to operate and whether they operate retail sportsbooks, online sportsbooks or both in each one.

  • New Jersey (retail and online)
  • West Virginia (retail and online)
  • Nevada (retail and online)
  • Colorado (retail and online)
  • Indiana (retail and online)
  • Iowa (retail and online)
  • Michigan (retail and online)
  • Mississippi (retail only)
  • Rhode Island (retail only)
  • New Mexico (retail only)
  • Pennsylvania (retail only)
  • Illinois (online only)
  • Tennessee (online only)
  • Louisiana (online only)
  • New York (online only)
  • Virginia (online only)

Betting on college sports is prohibited in New Jersey, Illinois, New York and Virginia. 

Betting on individual college athletes is prohibited in Iowa and Tennessee. 

Pros and Cons


The biggest positive as it pertains to William Hill is the fact that it comes with a series of added value opportunities that are superior to most sportsbooks. There are tons of odds boosts and special wagers that can be taken advantage of, on top of several promotions that make betting at William Hill favorable to bettors. And with a ton of betting markets to utilize, bettors at William Hill have no shortage of ways to make the most of their experience with this site.


The only real negative to betting at William Hill is the fact that their mobile app display has some room for improvement. The white background and lack of striking visuals is not ideal for mobile displays that tend to look better when using darker backgrounds. But with the functionality of the app being strong, this is a non-issue for most bettors. In addition, the bulky content on the site is too overwhelming for new players.


  • Massive selection of betting markets
  • Frequent specials and odds boosts
  • Several sportsbook promotions
  • Trusted name brand at William Hill
  • Responsive and user friendly website


  • Mobile display could be better
  • Immense amount of content for new players


In terms of the betting markets that are available at William Hill, bettors are unlikely to find a better selection at other sportsbooks. William Hill has a huge selection of sports to choose from, including major sports like football down to niche sports that are played around the world. Here is a list of the notable sports that can be wagered on at this site.

  • Football
  • Basketball
  • Hockey
  • Baseball
  • Soccer
  • Tennis
  • College football
  • College basketball
  • MMA
  • Boxing
  • Auto Racing
  • Rugby
  • Cricket
  • Darts
  • And Many More

Perhaps even more impressive than the number of sports that are available to wager on is the number of leagues there are to bet on within each sport. Basketball and soccer are the best examples of this, as bettors can wager on everything from the NBA and Premier League down to lower-tier competitions all around the globe.

It is also worth noting that the odds for this sportsbook are definitely fair when compared to other sportsbooks in the United States. Spread and totals come in at a standard -110, while futures, props and moneylines don’t see much fluctuation from what is offered elsewhere. The odds boosts offered at William Hill do offer added value for bargain hunting bettors.


William Hill sports book has some features that their competition should take note of. The best of these features are the odds boosts that are regularly offered at William Hill. The site offers odds that pay out more on things like moneylines and futures, which can be a great value in some cases.

The other impressive feature at William Hill is their live betting section. Bettors are able to wager on sporting events as they are happening at this site, with odds that are regularly updated to reflect the changes that happen in each matchup. The best part of William Hill’s live betting offering is the fact that it is so well organized. In addition to having tons of bets to choose from, bettors can easily select the sport, league and game they want to bet on as it is in progress. However, it does not have a live streaming option where you can watch games as you place bets.


As far as online casinos go, William Hill’s isn’t the most impressive, though it is better than nothing. The online casino at William Hill is a little limited in terms of the games it has to offer. There are only slots and table games, and a small selection of each at that. While other sites offer larger menus of games including genres like video poker, bingo and more, this is one area where William Hill falls a little short. Sports bettors may not be concerned with this, however.


William Hill now offers new accounts a 100% deposit match up to $1,500.


The William Hill sportsbook app is available for bettors to download on their iOS or Android devices. iOS devices like the iPhone and iPad use the Apple App Store to download the app, while Google Play is the typical Android app marketplace, though that can vary depending on the device.

This app is very easy to use, as bettors can navigate to each sport easily thanks to a series of buttons for each that can be scrolled through by moving left or right. Buttons for current promotions, customer support and to view pending bets are constantly present at the bottom of the screen for quick and easy access. The only negative to the app is the reliance on a white background when displaying betting markets. This can be a little too bright at times, but the app itself is of high quality.


The user experience at William Hill is a positive one, thanks to how easy everything is to do. The registration process is straightforward, as bettors only need to follow a few quick steps to get up and running. Bettors do have to verify their personal information in order to withdraw funds in the future, but that isn’t a difficult process either.

When it comes to actually using the William Hill website and mobile app, that is an easy experience as well. Bettors can typically find what they want on this site within one or two clicks. With betting odds regularly moving around, that efficiency is very important for bettors who are serious about winning bets.


Banking MethodMinimum Deposit Amount
Credit and Debit Cards$20
William Hill Prepaid Card$20
Bank Transfer$20
Cash at Casino Cage$20

There is a robust selection of deposit and withdrawal options available at William Hill sportsbook. The most popular of those options comes in the form of credit cards and debit cards, as well as bank transfers. Outside of those options, bettors can make deposits using e-wallets like PayPal and Skrill, and use services like Paynearme and the William Hill prepaid card. Bettors can also fund their accounts with cash at land-based locations in states where that is an option.

Withdrawals can be done using the majority of the above options as well, with credit and debit cards being the notable exception. These transactions are usually reviewed within a day and can take anywhere from two to seven days to be completed from request to payment.

Customer Service

Customer Service MethodIs it available?
Live chatYes
Phone support855-754-1200
Email support[email protected]
Online formNo
Knowledge baseYes

Customer service at William Hill is available seven days a week, including Friday, Saturday and Sunday. Their customer support can be reached through live chat on their website, along with phone and email support. Bettors can also look up the answers to their own questions with the Online Help section of the site.


William Hill has been in business since the 1930s when they operated land-based gambling shops in Europe. Since then, they have expanded to land-based and online operations in Europe and the United States. William Hill also promotes responsible gambling and recommends that bettors call 1-800-gambler if they need assistance with a gambling problem.

Is William Hill Sportsbook Legit?

There are not many online sports betting operators that carry with them more legitimacy than William Hill. Their decades of experience in the industry combined with their present-day data and information security standards make them a legitimate sportsbook option for both new and experienced bettors.

This site offers bettors a massive array of betting markets, and does so using an interface that is easy to use no matter what your experience level with sports betting is. The sportsbook can be accessed on desktop or mobile devices, with both only requiring a couple of clicks for bettors to get exactly where they need to go on their secure website or app.



William Hill does offer bettors an online sportsbook that can be reached on desktop and mobile devices. Whether or not a bettor can utilize it depends on the state they are in, as not every state allows online sports betting, let alone online sports betting at William Hill.


The William Hill sportsbook app can be downloaded via iOS and Android devices on their respective app marketplaces. The availability of the app depends on what state a bettor is in, as the app will not allow users to place bets in states that do not allow them.


William Hill is definitely a contender to be the best sportsbook in Las Vegas. But there are plenty of other strong contenders for that honor as well. Which sportsbook is the best is a matter of personal preference depending on what features bettors care about the most.


There is an online casino section at William Hill. There are table games and slots available there. Despite a relatively small selection, this does offer a nice change of pace from sports gambling for those who want it.

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